The Volkswagen ID.3 coming soon for less than €40,000 ?

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Volkswagen ID3 electric car

In the Hexagon, the compact electric car builds its range completely differently. Three proposals are available in First overequipped finish. Germany benefits from an entry-level Life plus range. Mechanically identical, French prices start at €46,750.

According to the economic daily Handelsblatt, Volkswagen is expected to communicate these price changes by April. 

What are these rumours about an ID.3 under €40,000 ? According to German media, the manufacturer plans to introduce a version of less than €40,000 in Germany. The entry-level model currently starts at €43,995.

Why lower the price of the electric car ID.3 ?

It’s in response to Tesla’s aggressive pricing strategy. Because of its Model 3 and Model Y vehicles, many car manufacturers are feeling the competition. Some have admitted their inability to compete, while others are playing along.

Last week a preview of the redesigned version of the car was revealed. Even though its CEO, Olivier Blume, had already stated that his team would remain on the sidelines.

However, Volkswagen could have more than one trick up its sleeve. Before the semiconductor crisis in 2021, the ID.3 series included a basic version called Pure Performance. It had a 150 hp engine and a 45 kWh battery. Volkswagen has removed this model from its range to prioritise higher profits with higher-end models.

What is the Pure Performance model ?

The vehicle was less than €30,000 after taking into account the government premium. Reintroducing this version into the range would not technically constitute a price reduction, as Tesla did.

In France, the ID.3 range is structured very differently. With three fully equipped First models, while in Germany the entry-level Life model is mechanically identical. This means that prices in France start at €46,750.

According to the well-informed business daily Handelsblatt, Volkswagen should announce these price changes by April.

To remember : 

To compete with Tesla, Volkswagen will offer an ID.3 at €40,000 in Germany 
Last week an overview of the redesigned version of the car was revealed
With the Pure Performance model, for 34 750 € the car will have 316 to 350 km WLTP range 
The vehicle will reach €30,000 after the German government premium 
In France, the entry-level range is €46,750

In France, the Volkswagen ID.4, similar to the ID.3, sells and rents very well. This is the case at Movo Car Rental, an electric car rental agency.

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